A new mobile offering for trusted technology reporting
The Information was founded to publish deeply reported technology-industry stories. Tanooki has partnered with the publication since 2019 on web and mobile experiences for its readers.
Case study
The Information
A mobile app delivered to an aggressive timeline.
From concept to launch in ten weeks
The initial engagement focused on Tech Top 10, a lower-priced mobile app for subscribers. Tanooki delivered design, development, and iOS and Android app-store submissions in a ten-week timeline ahead of The Information’s annual conference.
A release on time, then continued evolution
Within one month, the teams had a name and designs and were conducting internal tests. The app launched on time for iOS and Android; since then, the partnership has expanded it to include all content, community features, notifications, and social features that met or exceeded The Information’s internal success metrics.
